M.A. Organizational Leadership

Ellie Gates - Principal Consultant, Founder


Ellie is located in the greater Dallas, Texas area and has over 20 years of experience building and leading global teams. She has been an executive in startups from 130 employees to fortune 500 companies with over 100,000 employees. Her work experience includes: Snowflake, Box, Adobe, Omniture, Microsoft, T-Mobile, Pitney Bowes Management Services, and MCI.

Ellie recently relocated from the Silicon Valley, CA to Waxahachie Texas to join the faculty as a Professor at Southwestern Assemblies of God University where she teaches Management, Entrepreneurship, Ethics, and Business Communications. 

Global Impact

Her greatest passion is to help leaders live on mission and increase their impact and influence to by operating effectively in a cross cultural setting to build high performing teams to transform lives. She has worked with leaders and teams across the US as well as in Australia, India, China, Israel, Portugal, Romania, Germany, the Netherlands and the United Kingdom.

Ellie also serves as an advisor, coach, and mentor to non-profit leaders and educational institutions to build up people's lives, increase literacy, eradicate waterborne diseases by providing people everywhere access to safe drinking water, and removing limitations on youth through powerful media documentaries.

Education & Community Involvement

Ellie is a certified executive coach through Hudson Institute and earned dual masters degrees in Organizational Leadership and Business Administration from Azusa Pacific University.  She also holds a BA in Psychology from California Lutheran University where she also served on the Advisory Board for the School of Management helping them advance their impact in the marketplace.

Ellie is mom to three active teenagers and has been married nearly 25 years to her best friend Ken. They live in Waxahachie, Texas and are actively involved in their home church: The Oaks Fellowship. Ellie enjoys reading, singing, and baking. 

Industry impacting accomplishments
Ellie has had an amazing career, but she is perhaps best known for leading the team at Adobe to abolish the archaic annual review process, and creating the “Check-in” model. This work has revolutionized the approach to performance management across multiple industries over the last five years. 

Additionally, she created the Management Essentials Leadership Program with her team while at Adobe and was featured by Bersin as a "Case Study" example for excellence in the approach of leaders teaching leaders.   This program also dramatically increased both employee and management engagement scores (>10%) which is captured in the chapter she authored in The Talent Management Scorecard (2012).